Why books? A 1997 interview with Jeff Bezos

This video shows Jeff Bezos in 1997 explain why he started Amazon by selling only books. The strategy makes sense and obviously worked.

To view the interview, go to: https://www.businessinsider.com/1997-jeff-bezos-amazon-empire-viral-video-books-2019-11?

Published by ajigou

Accounting Professor that loves technology

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